“I have this great idea, but I don’t know how to build it.” Sounds familiar, right? Then immediately after that sentence, you will most certainly hear “I need to find a developer”. But you know what? Most entrepreneurs never find that developer.
Back in 2013 our founders Ariel and Gonzalo, Harvard and Wharton alumni, found themselves brainstorming a way to help entrepreneurs and business leaders quickly learn to code. That’s when Ironhack was born.
Ironhack was conceived to squeeze in “2 years of learning into 2 months”. Since running our first bootcamp 4 years ago we have taught over 800 entrepreneurs and business leaders to code across our 4 campuses in Madrid, Barcelona, Miami, and Paris.
Our classes have been always filled with entrepreneurs and restless minds. For example, we have taught the co-founders of Job and Talent, Pompeii and graduates from CUNEF and ICADE.
These students have all had the same goal in mind: to be unstoppable and learn to code so that their ideas could become digital products.
I’ve been involved in digital startups for the past few years now. In my case, I had the feeling that I was lacking the appropriate level of knowledge to execute product-related projects to a high level. That’s how I ended up joining the web development bootcamp.
Tabi Vicuña – Stanford MBA and co-founder of Job and Talent
We’re continuing our commitment to teaching entrepreneurs and business leaders to code with our partnership with ESADE. An exclusive partnership for ESADE students and graduates. Our combined goal is to help ESADE students and graduates build their own companies and gain a better understanding of digital products and the tech industry as a whole.
From founders to company leaders, even recent graduates, the program has been specially designed for business people and will help them develop the necessary skills to build their own prototypes and test their ideas in real environments. It will also give them a broad understanding of how technology works, which will come in handy in order to hire, manage and help teams accomplish their goals.
Like it or not technology is everywhere and digital products are becoming ubiquitous and so is the ability to understand how they work. The implicit outcome of this trend is that programming has become a completely transversal skill. In the same way, English has become an indispensable requirement in today’s international environments, having an advanced understanding of programming and technology will unlock a whole new world of possibilities for managers working in the digital scene.
My desire is not to become the world’s best developer. Maybe I will never again write a line of code after the bootcamp. However, I want to understand how to develop the products of the future – through software. This skill will help me in just about every industry.
Markus Leyendecker – Venture Development at Rocket Internet and Harvard MBA
ESADE is known as one of the best business schools in Europe. Every year, young and passionate entrepreneurs graduate from ESADE and set out to manage teams or build their own companies.
A lot of them immediately realize that to thrive in this new digital world they need something more than a strong business background. Even before this formal collaboration, many ESADE students have already enrolled at Ironhack to get that “something more” their skillset urgently needs.
At Ironhack we want to help the next generation of entrepreneurs and digital managers succeed in this new space. That’s why we sat down with ESADE to answer the question: “wouldn’t it be great to join forces and create a program specially designed for business-minded people so they can thrive in a digital economy?”