At Ironhack we know that attitude is imperative to professional success. To demonstrate, we took our Web Development students ‘back to their nature’. We headed to Fageda d’en Jordà, a natural reserve 2 hours away from Barcelona to disconnect and reconnect them with their dreams, aspirations and passions.
The personal branding workshop was based on the idea of a “dream job,” where students built a plan of action that would guide them towards their ideal career. The activity served as a moment of contemplation. Students laid out:
–One dream job
–One superpower that have and another one superpower that they haven’t to achieve their dream jobs
–A personal SWOT analysis
–Definition of their market: position & values
–Media map to push their personal branding: pro-active & passive
–The plan: Date/actions/analysis
The local students enjoyed the retreat as much as their foreign colleagues, who got the chance to experience a hidden gem of Catalunya. We hope to repeat it with future cohorts, for as long as good weather allows.